The "One" for Turtles

WWF-Malaysia thanks The One Academy of Communication Design for supporting our turtle conservation efforts. In May 2009, WWF-Malaysia approached The One Academy and their multimedia students to develop an animation documentary on turtle conservation and turtle-friendly practices for the tourism industry. The animation was a fun and exciting way of spreading turle conservation messages. The 3rd year multimedia students were briefed about the objectives, key messages and artistic treatment to be presented in this animation. They also visited WWF-Malaysia's turtle conservation project project site in Melaka to get a better understanding of our turtle conversation work as well as obtain photos and materials for the animation. The project took 11 weeks to complete and was part of the students' industrial training module. They found the collaboration beneficial as they could experience dealing with a client in a real life situation. The final animation will be used in WWF-Malaysia's educatinal efforts on turtle conservation.